Sustainable Innovation


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Case Study: FedEx
Engagement: Help the Vice President for Environment Affairs and senior executives at a key business group identify sustainability-based business opportunities.

Approach: Customized workshop with VPs and directors of various functions (sales, marketing, communications, operations, and finance) within the business group

Results: Identified six specific business opportunities for the business group in the areas of return logistics, new customer offerings, and “carbon neutral” services.

Growth potential from opportunities is estimated at hundreds of millions of dollars.